WHATIT WILLDO.
A conversation operating system, not just a messaging inbox. Six families — three channels and three systems — planned in the order they have to be built. Everything on this page is concept / coming soon.
The first-class automation channel.
From the first inbound message through qualification, follow-up, booking, CRM updates and human handoff. The agent reads the message, builds customer context, chooses a response or an approved tool action, and escalates the moment confidence or policy says a person should take it.
- RELEASE
- NEAR-TERM
- AUTONOMY
- COPILOT TO AUTOPILOT
- MEASURES
- AI RESOLUTION RATE
- AUTONOMOUS AI AGENTHandles conversations beyond fixed keyword bots, without losing brand voice or control.
- BRAND VOICETone, formality, length, emoji level, sales style and prohibited phrases, configured per business.
- CUSTOMER MEMORYDurable facts such as interests, budget, previous objections and purchases, surfaced only when they are relevant.
- LEAD QUALIFICATIONAsks the configured questions, scores intent and budget, tags contacts, routes the high-value ones.
- NEXT BEST ACTIONRecommends or executes what to do next: answer, ask, send, create, assign, book, follow up or hand off.
- HUMAN HANDOFFEscalation arrives as a summary, intent, sentiment and recommended action, not as a wall of transcript.
Discovery becomes conversation.
Comments, DMs, story interactions and social intent turn into structured customer journeys. Public engagement converts into trackable private conversation, and the details that used to be copied out of DMs by hand land in the CRM on their own.
- RELEASE
- MID-TERM
- ENTRY
- COMMENT · DM · STORY
- MEASURES
- COMMENT-TO-DM RATE
- AI DM AGENTReplies in brand voice, detects intent, answers approved FAQs and routes what deserves a person.
- COMMENT-TO-DMApproved private replies triggered from configured comments and keywords, with consent-aware rules.
- LEAD CAPTURE FLOWSStructured questions capture contact details and create CRM records, scored and routed.
- SOCIAL INBOXInstagram sits with every other channel in one queue, with filters, tags, assignments, notes and SLA views.
Beyond real-time messaging.
Lifecycle communication, nurture, follow-up and re-engagement. Email exchanges are slower and carry more context than chat, so the agent summarises long threads, keeps the brand voice, extracts commitments and triggers the CRM and workflow actions that follow from them.
- RELEASE
- MID-TERM
- MODE
- ASSISTED TO AUTONOMOUS
- MEASURES
- REVENUE ATTRIBUTED
- CONVERSATION AGENTGenerates or sends context-aware replies, summarises threads and holds the brand voice.
- LIFECYCLE SEQUENCESWelcome, onboarding, nurture, abandoned action, renewal, reactivation and post-purchase.
- BEHAVIOUR TRIGGERSFired by lead-stage changes, inactivity, purchase, appointment or support resolution, rather than by a fixed schedule.
- EMAIL-TO-CRMIntent, topics, sentiment, contact details, tasks and deal signals extracted into the unified profile.
CROSS-CHANNEL
One journey, not three products.
The differentiator is not three disconnected automation products. It is one customer journey that can move between WhatsApp, Instagram and Email while keeping its context — an Instagram inquiry that becomes a WhatsApp qualification, an email proposal, a WhatsApp reminder and a human handoff.
- RELEASE
- LONG-TERM
- IDENTITY
- ONE PROFILE
- MEASURES
- CROSS-CHANNEL CONVERSION
- UNIFIED MEMORYOne contact identity with shared preferences, history, consent state and channel preferences.
- CHANNEL-AWARE ROUTINGPicks the channel and the message style from preference, urgency, business rules and availability.
- JOURNEY ORCHESTRATORCoordinated flows across channels rather than separate per-channel campaigns.
- REVENUE ATTRIBUTIONCampaign, conversation, lead, deal and appointment events connected to the revenue they produced.
SAFETY AND CONTROL
Autonomy you can audit.
An AI that can act on a business needs limits it cannot cross and a record of everything it did. Allowed tools, approval-required actions, spending limits, sensitive-topic rules, escalation conditions and working hours are all defined up front — and every decision is logged with the context behind it.
- RELEASE
- NEAR-TERM
- MODES
- COPILOT · ASSIST · AUTOPILOT
- MEASURES
- BLOCKED UNSAFE ACTIONS
- AUTOPILOT MODESConfigurable by channel, workflow, team and use case, so trust is built gradually.
- GUARDRAILSAllowed tools, approval-required actions, spending and discount limits, escalation conditions.
- EXECUTION LOGModel, prompt context, tools used, decision, confidence, latency, errors and outcome.
- CONVERSATION QAConversations scored for quality, policy adherence, tone, resolution and missed opportunities.
OPERATIONS
Where the work actually gets done.
A chronological inbox hides the conversations that matter most, and managers find missed opportunities too late. The operating layer prioritises by business value, surfaces what is going cold before it is lost, and lets a workflow be tested against real conversations before anyone publishes it.
- RELEASE
- MID-TERM
- SORTS BY
- REVENUE, NOT TIME
- MEASURES
- RECOVERED OPPORTUNITIES
- REVENUE-PRIORITY INBOXOrdered by lead value, intent, urgency, SLA risk and predicted revenue impact.
- LOST-REVENUE RADARUnanswered high-intent conversations, stalled leads, overdue follow-ups and campaign drop-offs.
- WORKFLOW SIMULATORTest against synthetic or replayed conversations before publishing, node by node.
- INDUSTRY PACKSReady-made rules, workflows, templates, pipelines and dashboards per industry.